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Where Is The Party

It’s St. Patrick’s Day — how are you going to celebrate? Just over 30-percent of those taking part in a National Restaurant Association poll say they’ll be going to their favorite restaurant or bar to toast the occasion. Just under 30-percent will be seeking out a place that is recognizing the holiday by serving green beer or traditional Irish dishes. Seeing a touch o’ the green on the menu is more important to women than men, with 41-percent of the ladies but just 22-percent of the guys saying it matters to them. For the guys it’s more about sports, as 18-percent of the men but just ten-percent of the women care whether the restaurant or bar will have NCAA college championship coverage on the TV. Ambience reflecting the holiday is important to 12-percent, who want to be surrounded by St. Patrick’s Day decorations as they listen to Irish music. Eleven-percent plan to spend the evening at an Irish bar.

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