Did You Know: The Ritz Cracker Was Born in Jackson, Michigan
Remember that tasty little cracker wasn't always so 'ritzy' the next time you stack pepperoni, crumble into chili, or just snack out of the sleeve. The round, tasty, buttery cracker known as the Ritz Cracker, which is seen on plates across America today, was initially made in Michigan.
RELATED: Jacobson's Department Stores: A Legacy of Luxury in Michigan
Long before Nabisco put on the Ritz, the cracker was initially named after the city it was made: The Jaxon Cracker. Though Jackson, Michigan, wasn't, and has never been spelled with an X, the unique name that paid homage to its hometown and made for a delicious treat.
The Jackson Cracker Company began operations in the early 1900s when Nabisco noticed the Jaxon Cracker and bought not only the rights to the cracker but also the entire operation.
Once Nabisco had ceased control of the Jackson Cracker Company, the Jaxon Cracker disappeared until 1934. Looking for an affordable snack for American consumers during the Great Depression, Nabisco broke out the recipe and began mass production.
While they knew they had an incredible product, they didn't care about the Jaxon Cracker name it originally was given in Michigan. Enter marketing guru of the time, Sydney Stern, designed the iconic logo and dubbed the cracker the Ritz, offering consumers a "taste of the good life" without breaking their budget.
RELATED: Gilberts Steak House: Inside a Vacant Jackson, Michigan Landmark
The rest, as they say, is history. Though Jackson, Michigan, may not still make America's favorite cracker, at least they can say it was born there.
Inside Jackson, Michigan's Long Vacant Gilbert's Steakhouse
Gallery Credit: Scott Clow
Jewelry Store or Bootleg Front? Jackson, Michigan's Bugg / Dupuis Jewelers
Gallery Credit: Scott Clow
Jackson's Toy House: Michigan's Destination For Kids of All Ages
Gallery Credit: Scott Clow
The 1952 Jackson, Michigan Prison Riot
Gallery Credit: Scott Clow