Pure Michigan ads make national debut [Videos]
Michigan is in the national spotlight thanks to a Pure Michigan national ad campaign that began today.
The 2014 Pure Michigan national television advertising campaign launched today on national cable channels as well as network television.
The campaign features two new ads, which you can see below.
Pure Michigan television ads will air on the network channels for NBC, CBS and ABC – the first time a Michigan tourism advertising campaign will air on network television. The ads will also again be seen on national cable channels, airing more than 5,000 times through June.
The total budget for the 2014 national advertising campaign is $13 million.
Pure Michigan television ads will run on the following channels: A&E, ABC Early Morning, ABC Daytime, ABC Family, Animal Planet, Bravo, CBS Daytime, CMT, Cooking Channel, Destination America, E!, Food Network, Golf Channel, HGTV, Lifetime, Lifetime Movie Network, NBC Early Morning, Nick At Nite, OWN, Outdoor Channel, Oxygen, TLC, Travel Channel, USA, WE, Weather Channel.
Here are some other ads that will run as part of the national advertising campaign:
- A Simple Sunrise
- The Potential of Water
- 14 Clubs
- Tee Times
- Perfect Spot
- Gone Fishing
- Perfect Summer
See these ads and more on Pure Michigan's YouTube Channel.