It’s ‘A Very Brady’ Snickers Super Bowl Commercial [Video]

The Super Bowl is this coming Sunday, and what a game it should be with New England and Seattle squaring off. Can't wait. And, oh yes, there will be a few TV commercials.

Actually, that's what half the population tunes in for, and Snickers seeks to serve up the most beloved star of Super Bowl XLIX.

Last week, Mars Chocolate North America gave America its first taste of the all-new 30-second commercial from Snickers that will air during the first quarter of Super Bowl XLIX on Sunday, Feb. 1, on NBC. A new teaser for the spot is now online on the official Snickers YouTube page and centers around "The Brady Bunch>.

The teaser is a re-creation of the iconic Marcia Brady hair brushing scene, with action movie mainstay Danny Trejo as a gruff, hostile version of Marcia who doesn't at all resemble the girl next door when she's hungry.

Better yet, Snickers is empowering fans to help reveal the full commercial prior to Super Bowl Sunday.

Fans can ask to have the spot released early through a number of social media activities, including watching the teaser on SNICKERS® YouTube, Facebook or Twitter pages, as well as liking, commenting, sharing or re-Tweeting the video from those platforms. Fans can also utilize the branded hashtag, #eatasnickers. If consumers generate 2.5 million social media engagements before kick-off on Feb. 1, Snickers will release the entire 30-second spot early.

Created by BBDO New York, the ad is seeking to remind fans that Snickers satisfies hunger.

"It's not every day that my agent calls and says I've been asked to play Marcia Brady," said Trejo, a longtime Hollywood veteran known for his roles in action flicks. "But as soon as I found out it was for Snickers, I knew it would be a blast and something fans are going to appreciate."