It's apparently going to take more than a name change to help Metta World Peace compete on the dance floor. The man once known as Ron Artest was the first contestant to be eliminated from the competition on the new season of "Dancing With The Stars" Tuesday night.

"Dancing With The Stars" co-host Brooke Burke has or had an endorsement deal memorializing her purported use of underWAY, a weight loss drink. In late-2009, Burke, 40, entered into endorsement and commercial contracts worth nearly $600,000 with Better Health Beverage, producer of underWAY. But after banking $312,500, Burke alleges in a federal lawsuit that Better Health recently defaulted on payments due to her. If you read Burke's U.S. District Court complaint,

you'll see a description of how she was required to stage paparazzi photos showing her "holding Products in public places during each Contract Year of the Term."