Coke in a Bottle of Ice
Coke is beta testing a new bottle made entirely of ice. For now, it's only available in Colombia, but Coke reps have said that it's a big hit with beach goers in South America, so it could wind up on our shores very soon.
The Newser news service reports water gets frozen into bottle shapes at 13 below zero, and the bottles have a rubber band on them for the user to hold onto. They completely melt into nothing eventually – which should make environmentalist soda drinkers very happy! That would be one refreshing drink ... just don't leave it in the cup holder of your car on a hot day. (Newser)
Check out the commercial for it. It's in Spanish, but you will get the idea ...