When 'RoboCop' got pushed from an August 2013 release date to February, everyone assumed it would open stronger when far away from the busy summer months.
If this was the better of the two options, then imagine how poorly it would have opened in summer. The remake of the 1987 classic filmed in Detroit is definitely not a disaster, but it most certainly under-performed.
Jose Padilha's update on the tale of a cyborg cop out for revenge has made $26 million since its Wednesday release, with $21 million coming over the weekend. That's not awful, but it's not exactly strong for a movie with a foundation dating to 1987.
And here we are: five weeks into the new year and we already have our first major blockbuster of 2014.
Early estimates had 'The LEGO Movie' opening big, but the animated adventure shattered all expectations this weekend, with universally positive reviews and word of mouth sending the film to a massive opening.
Unless you had a personal stake in a film being released this weekend, movies were far from the most important thing happening to you these past couple of days. You can blame the weekend's mostly anemic box office on one thing: the Super Bowl. Everyone spent their money buying snacks and preparing their parties and not going to see 'That Awkward Moment' and 'Labor Day,' both of which opened soft.
New releases have a habit of floundering in January, which tends to be one of Hollywood's biggest dumping grounds. Even this year's big January horror release, which is commonly a sure thing, floundered. What does tend to do well are the prestige pictures that opened late in the previous year (often in limited release) and finally expand in the new year, riding awards momentum to solid box office.
Of course, this is just a roundabout way of saying that Peter Berg's 'Lone Survivor' emerged from limited release this week to kick everyone's ass at the box office.
Over the past few years, "Paranormal Activity" series has established itself as one of the most inexpensive and reliable horror franchises around.
Produced for pennies, they've consistently opened strong at the box office, ensuring a fast and efficient turnaround. The latest film, "Paranormal Activity: The Marked Ones," accomplished that goal, and did so without grabbing the No. 1 spot.
While people may love found footage demons,it turns out that they love animated singing princesses more.
Although you'd think people would spend the holidays in their homes catching up with their families and what-not, they actually tend to go to the movies after opening gifts and having awkward conversations. And Christmas Day moviegoers had a bunch of options this week, with recent releases (and not-so-recent releases) still going strong and a whole bunch of new releases arriving to coincide with the holiday.
The return of Ron Burgundy and his news team has been positioned as a big, huge deal. 'Anchorman 2: The Legend Continues' has been marketed more than any major release this month and everyone just assumed that the film would effortlessly snag massive box office numbers thanks purely to saturation (on top of the fact that the original is quite beloved). So it must sting a little for Paramount to see the film open in second place and it must sting even more once they compare the opening numbers to the opening of the first film from 2004.
If it's set in Middle Earth, it's going to open at number one. That's common knowledge. The big question is always how big or how small it's going to open at number one. 'The Hobbit: The Desolation of Smaug' did open at number one this weekend, but it's a number that's going to feel controversial for people who like to bicker about box office numbers. Is it good? Is it bad? Is it disappointing? Honestly, you could make a case for all of those.
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